Duties and Responsibilities
- Responsible for brand building, liaising with agencies, production of in-house promotional materials and publications, preparing press releases, organizing promotional activities.
- Understanding market and customer.
- Preparation of brand plan-marketing, quarterly promotional strategy-input finalization and input implementation plan.
- Brand sales analysis and follow up for strategy implementation.
- Ensuring brand profitability.
- Piloting the innovations and creating new indications and expanding markets.
- Keep up to date with market trends and new developments utilizing information for business improvement
- Accountability for Brands performance working closely with sales team
- Formulating and implementing trade/marketing strategies
- Execution of trade and promotional activities
- Managing advertising and promotion funds
- Providing market analysis information pertaining to competitors, trends and activities
- Product Development- Feasibility study and product launches
- Creative, strong organizational skills and self-motivation, with the ability to work independently
- Good communication skills
- Strong interpersonal and communication skills (verbal and written)
- Able to Start work within short notice (2 weeks)
- Ability to discuss strategic and sensitive issues
- Understand and develop long term business vision
- Coordination and planning of budgets, people and time management
- Recognize problems reacting quickly and effectively to resolve them
- Analytical expertise in understanding complex issues and their consequences
- Ability to think outside the box
- HSC, BBA